“Gracias por colaborar”Cortesía y descortesía en la solicitud de donativos

  1. Ana Escartín Arilla 1
  1. 1 Grenoble Alpes University
    info

    Grenoble Alpes University

    Saint-Martin-d’Hères, Francia

    ROR https://ror.org/02rx3b187

Aldizkaria:
E-Aesla

ISSN: 2444-197X

Argitalpen urtea: 2019

Zenbakia: 5

Orrialdeak: 219-228

Mota: Artikulua

Beste argitalpen batzuk: E-Aesla

Laburpena

Our objective is to analyze the pragmatic strategies used in the donation website sections from several Spanish NGOs, which have implications in the construction of the image of organizations, donors and beneficiaries of international cooperation.